BUS100 - Introduction to Business

Research help for BUS100 library assignment


This guide has information on getting started with BUS100 research. Review the tabs on the side for information about resources within specific concentrations!

Below are tutorials and general information for finding Business research. If you have any questions, use the CSU Librarians help links on the right side of the page. 

Mergent Online

Mergent Online 

  • Search Tip: Type company name or ticker symbol into the Company Search box.
  • Financial Information: click on the blue "Financials" tab from your company information page.



  • Search Tip:  In the search box, type in the name of an industry or a NAICS code. 

Business Source Complete

Business Source Complete

  • Search Tip: Type your company's name into the search box
  • Finding Reports: Under "Limit Your Results", then "Publication Type," click on the checkboxes next to the publication types you are looking for.

What's a ticker symbol and why is it helpful?

A ticker symbol is used to identify publicly-traded companies.  These can be a combination of letters and numbers. Usually you will see these as 1-5 letters, such as WMT for Wal-Mart, or F for Ford Motor Company.

A company's ticker symbol can be useful in identifying the company you are researching.  For example, if more than one company has a similar name, the unique ticker symbol can help.

There are a variety of easy-to-locate resources that can help you find ticker symbols.  Google Finance is a good choice.  Just type a company name in their search box, and they will give you a list of choices.

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